How UX helps SEO

UX = User Experience SEO = Search Engine Optimisation What us UX? User Experience (UX) is really in the name, it’s about the experience a user has when they interact with a product, system or service. UX involves both digital and physical experiences. UX design focuses on the process of improving UX. UX design is …

404 Error Pages

A 404 error page is something most web users have been confronted with while searching the web. A 404 error page tells the users that the page they are looking for cannot be found. This is all the default 404 page does, which is not very helpful. It is recommended to create a custom 404 …

Search engine friendly URLs

Search engine friendly (SEF) URL’s are: SEF URL’s are URL’s that are structured by only using necessary characters and key words. Why are key words important in URL’s? Keywords are used by search engine spiders to assist in determining the relevance of a page. Search engines spiders find and index webpages. The index is ranked …